Reblog

Part of speech: verb

Definitions

  1. Sharing or reposting content from another user's blog or social media account to one's own
  2. The act of taking a post from a blog and posting it again on a personal platform for broader visibility
  3. Repurposing existing digital content from a source to enhance engagement and spread ideas within a community

Etymology: The verb "reblog" is a plain compound: the prefix "re-", meaning "again", attached to "blog", a word that came from "weblog", a log kept on the web. Put together, the sense is simply to log or post something a second time, which is exactly what happens when a post from one blog is shared again on another person's page. The meaning has stayed close to its parts from the start, with no dramatic shift along the way. What makes the word worth a second look is how tied it is to the particular platform culture that produced it. "Blog" itself was a clipping of "weblog," so "reblog" is a word built on a shortened word, and its usefulness depends on the idea of a stream of personal posts that can be passed from one feed to another. The re- prefix was attached to a noun that was only a few years old, showing how quickly English speakers were willing to make new verbs from the vocabulary of online publishing.

Synonyms: share, post, republish