Omake

Part of speech: noun

Definitions

  1. An extra element that is often part of a media offering, providing additional enjoyment for the audience
  2. A supplementary item included with a media product that adds extra enjoyment beyond the main content
  3. An additional component provided with entertainment media meant to enhance the viewer's or reader's experience

Etymology: The Japanese word お負け (omake) means "extra" or "bonus," and it originally described something added on top of a purchase, such as a small gift thrown in by a shopkeeper to sweeten a deal. The word is built from 負け (make), a form tied to the verb meaning "to lose" or "to give way," with the honorific prefix お (o-) attached. In a shop context, the phrase implied that the seller had "lost" a little in order to give the customer something extra. English borrowed the term from Japanese, and it has kept the sense of a bonus item added beyond the main offering. Its modern use in English refers specifically to the extra material included with a media product, such as a bonus scene, a hidden track, or an additional feature on a disc. The word thus carries the same generous gesture from the Japanese marketplace into the world of entertainment packaging.