Freemium

Part of speech: noun

Pronunciation: /ˈfɹiː.miː.əm/

Definitions

  1. A model that provides users with essential services at no charge, with additional features available for a fee
  2. An approach enabling free access to basic offerings while monetizing advanced features through user payments
  3. A pricing strategy that allows users to use basic services for free while charging for premium features and enhancements

Etymology: "Freemium" is a blend of "free" and "premium," two words that each carry a long history of their own. "Free" comes from Old English "frēo," and "premium" comes from Latin "praemium," meaning a reward or prize, which passed into English through French. Put together, the blend describes a business model where the basic version of a product costs nothing, while paying customers unlock extra features or enhancements. The clipping works like many modern coinages: two familiar words are fused so that the sound and sense of both remain visible. The first half promises generosity, and the second half hints at a reward for those willing to pay. The result is a compact label for a pricing approach that otherwise would need a full sentence to explain.

Synonyms: free trial