Campaigning

Part of speech: verb

Definitions

  1. The process of planning and executing activities designed to achieve a targeted objective involves advocating for a cause or candidate
  2. Engaging in the systematic organization and promotion of initiatives seeks to sway public sentiment or policy decisions
  3. The act of organizing and carrying out coordinated activities aimed at reaching a specific aim

Etymology: Campaigning is simply campaign with the suffix "-ing" added, so it inherits the story of its base word. The "-ing" ending itself has a long Germanic pedigree, descending through Old English "-ung" and Middle English "-ynge" to the form used today, though it was never a separate word with its own meaning. Campaign, the word it is built on, came into English from French, where it had earlier meant a stretch of open country, and its military sense of a series of operations in one area grew out of that original notion of open ground.

Synonyms: promoting, advocating, stumping, canvassing, lobbying

Antonyms: ignoring, neglecting, abandoning, disregarding, overlooking