Broadcasting

Part of speech: verb

Pronunciation: /ˈbɹɔdkæstɪŋ/

Definitions

1. The activity of disseminating audio or visual content to numerous recipients occurs through platforms like television and radio
2. The process of sending audio or video signals to a broad audience via radio, television, or digital platforms ; the act of spreading information or messages to a large number of people simultaneously
3. Delivering programs or news to many listeners or viewers through electronic media ; making details or facts available broadly to the public

Etymology: Long before radio towers, "broadcast" was a farmer's verb. Its original sense was to scatter seed by hand across a field rather than dropping it in neat rows, so the word describes a movement, not a medium. The first recorded use in English dates to the mid-18th century, when it still meant exactly that: spreading seed widely. The shift to the airwaves came later. Once the sower's broad, indiscriminate sweep became a metaphor for sending something out in every direction, the word could describe signals reaching anyone within range. "Broadcasting" is simply the continuous form of that verb, so it carries the same idea: throwing something out widely and letting it land wherever it can.

Synonyms: transmitting, airing, communicating, relaying, divulging

Antonyms: concealing, withholding, suppressing, keeping, hiding